Big Bird sings to preschoolers and challenges them to figure out
which of several things shown is not like the others before he
finishes the song. If only we could do the same with our storage
units! Perception is reality, however, and in the eyes of most
people one facility is a lot like the other, plus we tend to look
alike, sound alike, sell alike, and market alike. “Just tell me the
price and how much free rent I get.” Ouch! This webinar will be
packed with creative marketing and sales ideas, plus tangible tools
you can use right away to:
- Find your points of difference, no matter how much one place looks
like the other
- Communicate it both internally and externally
- Avoid the top enemy of effective marketing, and other mistakes that
waste time and marketing dollars
- Navigate the four phases of the marketing and selling process with
better results
…and more
 Terri
Langhans is COE – Chief of Everything – at Blah
Blah Blah, her marketing consulting company. “I can’t
remember when I wasn’t working in marketing or
advertising,” she says. Among other positions, she’s the
former CEO of a national ad agency and marketing firm
she started from scratch, and she brings to her
presentations creative ideas, usable information and
tangible tools that work in the real world and work
fast. Terri is also the author of a book, The 7
Marketing Mistakes Every Business Makes and How to Fix
Them.
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The Details
What: One of These Things is Not Like
the Other
Where: Anywhere you have a phone and hi-speed Internet service!
(from the comfort of your home or office)
Cost: $25 per connection (multiple people can view
a webinar in the same room…for one $25 fee!); $50 for non-members.
Who: Self-storage owners or anyone who simply
needs this information!
Led by: Terri Langhans of Blah, Blah, Blah
Purchase the Archived Webinar
What is a webinar? It’s simply an educational event that
you view on your computer screen (you’ll see the presenter’s
slides) and listen to on the phone. When you register,
you’ll be emailed instructions for how to test your computer and
log on/call in on the day of the event. Then, you sit back and
learn. It’s that simple!
Contact TSSA at 888-259-4902 if you have any questions, or e-mail
emathews@txssa.org
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